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Curriculum Objectives
Prepare students to integrate theory
and critical thinking into practice
Assist students in understanding
communications traditions
Engage students in the exploration of the issues and responsibilities
of practitioners in the field
Provide students the opportunity to explore and analyze the profession
Demonstrate the importance of technology and technological advances
for practitioners
Demonstrate the importance of building and sustaining relationships
between and among various communications practitioners
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Admissions Requirements
Applicants must fulfill all general requirements for admission to
graduate studies, and must also submit two writing samples appropriate
to the field. Additional evidence of competency may be required
as determined by department faculty. Moreover, some transfer credit
may be available upon approval by the Graduate Coordinator.
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Our Masters Program Values
The College’s Mission (Graduate
Catalog 2006-2008, p. 7)
The College of Saint Rose community engages highly motivated undergraduate
and graduate students in rigorous educational experiences. In the progressive
tradition of the founding Sisters of St. Joseph of Carondelet, we welcome
men and women from all religious and cultural backgrounds. In addition
to developing their intellectual capacities, students have the opportunity
to cultivate their creative and spiritual gifts in a diverse learning
community that fosters integrity, interdependence, and mutual respect.
The College delivers distinctive and comprehensive liberal arts and
professional programs that inspire our graduates to be productive adults,
critical thinkers, and motivated, caring citizens. Our engagement
with the urban environment expands the setting for educational opportunities
and encourages the Saint Rose community’s energetic involvement
and effective leadership in society.
Approved by the Board of Trustees, May 2005
The College’s Integrity
Statement (Graduate Catalog 2006-2008, p. 7)
Honesty, trust, respect, fairness,
responsibility, and the free exchange of ideas form the foundation
of integrity that supports the entire community at The College of
Saint Rose. Faculty, staff, administrators, and students embrace
these ideals in all their interactions and communications. Members
of the Saint Rose community are committed to developing
and implementing clear and fair institutional policies, standards,
and practices, applied equitably and humanely. In keeping with its
mission, The College of Saint Rose creates a culture that continually
fosters the development of personal integrity and promotes ethical
behavior throughout the larger society.
Approved by the Board of Trustees, May 2005
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COURSE
REQUIREMENTS
Required
Courses (33 credits)
COM 510 Media Ethics (3 credits)
COM 520 Group Communication and Leadership (3)
COM 525 Interviewing and Practice (3)
COM 550 PR History and Practice (3)
COM 555 Crisis Communications (3)
COM 558 External Relations (3)
COM 564 Journalism History and Practice(3)
COM 568 Online Journalism(3)
COM 570 New Media Production(3)
COM 575 Digital Video Production (3)
COM 590 Capstone Course
(3)
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Elective
Course (3 credits)
Students
choose one course from the following
COM 580 Topics in Communication (3)
Non-COM
Elective (3) Graduate Course
outside COM, approved by Graduate Coordinator.
Availble
through advisement - Requires approval
COM 595 Field Experience
(3)
COM 598 Independent Study (project oriented) (3)
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Course Descriptions
COM 510 Media Ethics (3) Students learn
about various ethical questions and assumptions that surface
daily in the communications field. Fall 2008 and Spring 2010
COM 520 Group Communication and
Leadership (3) Students learn
the importance of building and maintaining relations within
their organizations, across organizations and departments,
and with various audiences. Students
therefore learn about group communication processes and
leadership theories in order to maintain these relations
and further develop their communicative skills. Fall 2008
and Spring 2010
COM 525 Interviewing and Practice
(3) Students learn to conduct,
analyze, and write effective interviews for a variety of
media outlets. This
course will have as its focus interviewing for various
print and electronic media. Fall 2008 and Spring 2010
COM 550 PR History and Practice
(3) Students learn the history of public relations from
its advent in the early 1900s through today. The
course emphasizes the various skills required for today’s practitioners,
such as but not limited to advertising, web design, and
media relations, in addition to the more traditional skills
of writing press releases and organizing events.
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Fall 2009 and Spring 2011
COM 555 Crisis Communications
(3) Students learn how previous
public relations crises were handled and also learn to
handle current and future crises effectively. They also learn
the importance of how to effectively route information
through various media outlets, including their own media outlets (i.e.,
web sites, newspapers, or magazines). Spring 2009 and Fall 2010
COM 558 External Relations (Government,
Media, Business, and Community) (3) Students learn about the
relationships with various constituencies and how to develop,
maintain, and strengthen these relationships to be effective
communications practitioners.
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Spring 2009 and Fall 2010
COM 564 Journalism History and
Practice (3) All communications
practitioners should have a working knowledge of the history
of journalism and how its practices have changed over time. This
course would provide a context for doing journalism and
show its connections to public relations. Fall 2009 and
Spring 2011
COM 568 Online Journalism (3) With
the advent of online newspaper and magazines, and the growing
role of online journalism for public relations practitioners,
this course would focus on developing students’ skills
in writing for an online medium. Students could create their own
online newspaper or magazine as a class, and could learn
to use Blogs and even Podcasts to gather and report their
stories. Spring 2009 and Fall 2010
COM 570 New Media Production
(3) This course has as its focus
the creation of websites, streaming videos, using graphics,
etc. in order to assist communications practitioners in
reaching multiple audiences, internally and externally to an organization. Students
create course content in various ways using these technologies,
such as, but not limited to, online company newsletters
or community outreach through web site development.
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Summer I 2009 and 2010
COM 575 Digital Video Production (3)
Students learn the importance of technology in being effective communications
practitioners and then learn and apply digital video production
skills by creating and editing videos using current technologies. Students
are required to create their own video for either journalism
or public relations.
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Fall 2009 and Spring 2011
COM 580 Topics in the Discipline
(3) Topics related to the field
of communications. Offered as Needed
COM 590 Capstone Course (3) Students
propose, produce,
analyze, and present an independent final product that demonstrates
their understanding of theories and practice in the areas
of public relations, journalism, and/or technology. Students
cannot register for this course until all other coursework has been
completed. Permission
of Graduate Coordinator Required.
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Additional Courses Available Through Advisement
COM 595 Field Experience (1-6)
For certain students who have not worked in communications prior and
who do not currently work in the field, practical experience
may be deseriable. In these instances, this course may be recommended
bu the student's advisor. Learning will focus on decision-making
and policy-level activities. Course is graded Pass/Fail.
Additional limitations may apply; refer to the Department Graduate
Manual for details.
COM 598 Independent Study (1-6) A
communications topic of particular interest to the student
may be studied. Must be arranged in advance with graduate
program coordinator, and contingent upon the availability of a faculty
mentor for the study. Additional limitations apply; see Graduate Coordinator
of the Communications program. Prerequisite: minimum 12
credits of graduate study at Saint Rose.
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